How to define a perfect conversion funnel
Defining a conversion funnel necessarily involves understanding each and every phase through which a lead moves until becoming a […]
Digital Marketing
Digital Marketing
How to effectively reuse email templates
Reusing email templates to adapt your email delivery to each campaign will help you save time and resources in
Digital Marketing
6 reasons why your Marketing Automation strategy is not working
An effective Marketing Automation strategy reduces lead generation costs by 25%. And if you haven’t experienced that relief, it
Digital Marketing
The 5 worst usability errors on a landing page
Some brands fail to pay attention to several of the basic aspects of achieving a quality user experience and
Digital Marketing
Small mistakes that kill your site’s conversion
If there’s one thing that’s clear in digital marketing, it’s that the small details matter . And even more
Digital Marketing
Storytelling techniques that will improve your campaigns
Marketers have discovered that storytelling techniques work. Why? Because the brain is wired to process and store information in
Digital Marketing
Marketing Automation: Optimize communication with your subscribers
Do you want to optimize communication with your subscribers? Would you like to maintain a fluid conversation with them
Digital Marketing
How to sell more shoes with email marketing: Here are 12 winning campaigns!
If you want to sell more shoes with email marketing, you should also know that sending personalized emails is
Digital Marketing
SMS marketing is more alive than ever: Here is the proof
SMS Marketing, when viewed in statistics, never fails to impress. In fact, mobile has changed the rules of the
Digital Marketing
13 keys to building loyalty with marketing automation strategies
Using marketing automation strategies to build loyalty in your campaigns will lead to greater efficiency and results. The goal
Digital Marketing
One-time or serial workflow? Which is more effective for your business?
One of the most powerful tools that a digital marketing specialist has at their disposal is marketing automation workflows.
Digital Marketing
Are registration forms dead? Find out with these techniques and data
Absolutely every brand is always looking for new and innovative ways to capture more potential customers and turn them